Thread:Tycio/@comment-1038387-20130818174613

Batman, Superman, Wonder Woman, both Flashes, Hal Jordan, Green Arrow and Aquaman do not follow the usual naming standard for a simple reason: search engine optimalization.

If people want to know about Flash, they search for "Flash Wally West". The top results on any search engine are ones where that appears in the page name. If we've got a page called Wallace (or Bartholomew) we dosn't get a high spot. So we include the alias and short real name to get high on the google results.

However, the page itself shoulds still be treated as if it follows regular naming standards, so images and appearances should be tagged with "Wallace West (New Earth)", "Bartholomew Allen (New Earth)", et cetera, to properly categorize everything. 